Research Paper Justification: The Impact of Covid-19 on Walmart Marketing Strategy

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Research Paper Justification: The Impact of Covid-19 on Walmart Marketing Strategy

Marketing

This research paper will focus on the impact of the COVID-19 pandemic on Walmart, how Walmart changed its strategy and had remarkable growth during the pandemic while other bricks and mortar stores were closing shops and declaring bankruptcies.

· 25 pages (excluding title page and reference pages)

· References must not be older than 5 years.

· Minimum of 20 references and in-text citations based on.

· APA 7.0

Suggested Outline

1. Title page, Table of Content, Abstract, Keywords

2. Introduction 

3. Literature Review/Bibliography 

4. Method

5. Findings/Results 

6. Discussions 

7. References 

References

Cohen, S. (2020). The one reason Walmart has a coronavirus strategy. Forbes. Retrieved from: https://www.forbes.com/sites/sethcohen/2020/05/19/the-one-reason-walmart-has-a-winning-strategy-against-the-coronavirus/?sh=63075e436ef8

Fortune (2021). Walmart Company Profile. Fortune. Retrieved from: https://fortune.com/company/walmart/fortune500/

Meyersohn, N. (2018). Retail’s Amazon antidote: Buy online, pickup in store. Retrieved from: .

Nassauer S. (2019). Walmart’s food-delivery challenges: Patchwork of drivers, tolls, crowded aisles. The Wall Street Journal. 

Research Paper

Justification

:

The Impact of Covid

–

19 on Walmart Marketing Strategy

Marketing

Research Paper Justification: The Impact of Covid-19 on

Marketing

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