Your Name:
Persuasive Presentation Using the AIDA Method
Specific Purpose: At the end of my presentation I want my listener to (believe or act):
Attention Step: Capture their eyes and ears.
Transition:
Interest Step: Build the case, the need, to act.
Transition:
Desire Step: Move listeners from “I’m interested” to “I want this.”
Transition:
Action Step: Simple, easy step to take.
/ 25 Points