Evaluate Marketing Website Assignment: Access the following Website:
Kraft Foods uses this Website as a part of their marketing strategy. Review the Website and write a 2 page paper on its effectiveness as a marketing tool. Include the things that you feel work well and the things that you feel could be done better.
You MUST upload assignment into this ASSIGNMENT Container as a Word document.
Please name your assignment file as ‘lastnamefirstinitial-MKTG600-assignment#
- Define channel strategy
- Design a sales management plan